Senior Brand Manager | Jordan
What This Role Is About
Our client, a large FMCG company, is looking for a Senior Brand Manager, based in Jordan, to lead brand strategy and drive sustainable growth across the portfolio.
This role will be responsible for developing and executing brand plans, managing product launches, overseeing marketing campaigns, and ensuring strong alignment between brand positioning and commercial objectives.
You will work closely with cross-functional teams, including sales, trade marketing, supply chain, and finance, to deliver market share growth and profitability.
You will also lead market analysis, consumer insights, and performance tracking to optimise performance and strengthen competitive positioning continuously.
The Client’s Definition of the Ideal Fit
- Proven experience in brand management within a large FMCG company.
- Strong background in developing and executing brand strategies and annual marketing plans.
- Experience managing product launches and integrated marketing campaigns.
- Solid understanding of consumer insights, market data, and performance analytics.
- Strong stakeholder management and cross-functional collaboration skills.
- Commercially driven with strong analytical and decision-making capabilities.
This is an opportunity to take ownership of a key brand portfolio and play a strategic role in driving growth within a leading FMCG organisation in Jordan.
