About Us
Circa is looking for a Marketing Data Analyst who’s passionate about turning complex data into clear insights that improve performance, customer understanding, and ROI. We believe in using data to drive smarter decisions and fuel growth.
What You'll Do
- Analyze marketing campaign performance across channels (paid, organic, email, social, etc.) and identify key drivers of growth.
- Build dashboards and reports to communicate insights and KPIs to marketing and leadership teams.
- Support marketing attribution and customer journey analysis to better understand acquisition, engagement, and retention.
- Collaborate with marketing, product, and sales teams to design A/B tests and measure the impact of campaigns.
- Use data modeling and segmentation to improve audience targeting and personalization.
- Maintain data quality, ensuring consistency and accuracy across multiple sources (CRM, web analytics, ad platforms, etc.).
- Build protocols and guidelines for future marketing campaigns and outcome.
- Translate data insights into actionable recommendations that influence marketing strategy.
What We're Looking For
- Bachelor’s degree in Marketing, Statistics, Economics, Data Science, or related field.
- 2–5 years of experience in marketing analytics, business intelligence, or a similar role.
- Strong proficiency in SQL and experience with data visualization tools (e.g., Tableau, Power BI, Looker, or Google Data Studio).
- Familiarity with Google Analytics (GA4), Google Ads, Meta Ads, and CRM or automation platforms (e.g., HubSpot, Salesforce, Marketo).
- Strong understanding of digital marketing metrics (CTR, CPA, LTV, CAC, ROAS, etc.).
- Excellent analytical thinking, attention to detail, and communication skills.
- Plus: Experience with Python or R is a plus.
Why Join Us
- Flexible work arrangements (remote/hybrid options)
- A collaborative, data-driven culture
- Opportunities for growth in a fast-moving company
- Access to cutting-edge marketing and analytics tools
How to Apply:
Submit your resume and a brief note on "how your data insights have helped improve marketing outcomes" to team@circahub.com.
- Apply here or send by email.
