Corporate Partnerships and Loyalty Officer supports the development and execution of strategic partnerships, loyalty programs, and corporate marketing initiatives aimed at driving customer engagement and business growth for Zain Cash. The role involves working with internal teams and external partners to design and manage offers for individual and corporate customers, support campaigns such as Buy Now, Pay Later (BNPL) and credit card promotions, and contribute to CRM, pricing, and product development activities. This is a dynamic role with exposure to cross-functional collaboration, customer insight, and strategic planning.
Responsibilities
- Support the onboarding and management of partners that deliver high value offers for both individual and corporate customers
- Help coordinate offers related to Buy Now, Pay Later (BNPL) and credit card programs
- Manage relationships with third-party vendors offering bulk discounts and ensuring customer satisfaction with partner offers
- Assist in expanding and maintaining a loyalty partner network that aligns with market needs
- Contribute to the creation and launch of personalized offers and loyalty campaigns to enhance customer experience
- Collect and analyze customer feedback to improve offers and partner collaborations
- Monitor offer performance, usage trends, and satisfaction levels
- Support the development of business cases and marketing briefs for new loyalty products and services
- Participate in product pricing research and assist in creating competitive, high-value offers
- Collaborate with the marketing team to execute promotional campaigns for both B2C and B2B audiences
- Assist in preparing sales presentations and training materials related to new offers or loyalty programs
- Gather feedback from the sales team to improve customer experience and refine partnership strategies
- Help manage CRM campaign tracking and contribute to customer engagement initiatives
- Conduct research on market trends, competitors, and customer preferences
- Track performance metrics for partnerships and loyalty programs and provide actionable insights
- Contribute to regular reporting on campaign effectiveness, partner contributions, and customer impact
Requirements
- Bachelor's degree in marketing, Business Administration, Communications, or related field
- 3-5 years of relevant experience in marketing, customer service, or relationship management
Preferred Skills
- Customer-focused mindset with service excellence orientation
- Strong interest in partnerships, loyalty programs, and digital financial services
- Basic analytical and reporting skills; knowledge of Excel or dashboards is a plus
- Good communication, teamwork, and presentation abilities
- Self-motivated and adaptable with a customer-focused approach
- Familiarity with CRM tools, fintech services, or BNPL models is a plus (training provided)
- Organized, detail-oriented, and eager to contribute to cross-functional projects
