About Jo Academy
Jo Academy is a pioneering Jordanian e-learning platform, established in 2014, offering high-quality, technology-driven education for students from primary to university levels across national, international, and training curricula. With a mission to empower the next generation of learners, Jo Academy supports over two million students with thousands of interactive courses and materials—including during the COVID-19 transition when it produced 5,000 educational videos in just 100 days.
Jo Academy is expanding into the regional market and integrating emerging technologies such as AI-powered adaptive learning, AR/VR, and virtual schools — all while retaining Jordan as its tech hub. The company blends education and innovation with social impact—offering scholarships, educational lab access, and support for underserved communities throughout Jordan.
About The Role
Jo Academy is seeking an
International Programs (IP) Social Media Content Creator to design and produce engaging digital content tailored for students pursuing international academic programs such as
IGCSE, IB, SAT, and AP.
This role focuses on creating high-quality reels, stories, and educational posts that resonate with Gen Z learners, combining creativity, accuracy, and relevance. The Content Creator will collaborate with academic and marketing teams to ensure educational value is delivered in a visually appealing and relatable way across multiple platforms.
This position is ideal for a
creative storyteller with experience in Gen Z-focused content creation, social media management, and a strong familiarity with international academic curricula.
- Plan, script, and create engaging content for students of IGCSE, IB, SAT, and AP programs.
- Produce reels, stories, and posts that align with Jo Academy’s brand voice and educational goals.
- Collaborate with academic and marketing teams to ensure accuracy and relevance.
- Edit and format short-form videos using platform-specific trends and styles.
- Adapt content for Instagram, TikTok, YouTube Shorts, and other platforms.
- Stay updated on Gen Z social media behaviour and education trends to optimize engagement.
- Support teachers and student representatives in recording sessions, ensuring smooth production.
- Maintain a content calendar for consistent publishing across channels.
- Monitor performance using analytics tools and prepare weekly/monthly reports.
- Perform additional content-related tasks as needed.
Qualifications
- Bachelor’s degree in Business Administration, Technology, or a related field.
- Mandatory background in IGCSE, IB, SAT, AP, or ACT (as a student or graduate).
- 2–4 years of experience in social media content creation, preferably targeting Gen Z.
- Proven experience managing Instagram, TikTok, and other platforms.
- Strong video editing skills (Adobe Premiere Pro, Final Cut Pro, CapCut).
- Proficiency in design tools such as Canva and Adobe Photoshop.
- Knowledge of international program terminology and educational content requirements.
- Experience with content scheduling platforms (Meta Business Suite, Hootsuite, Buffer).
- Bilingual proficiency: Arabic and English.
Competencies
Behavioral:
- Attention to detail & accountability
- Creativity & innovation
- Effective communication
- Team collaboration & support
- Learning agility & resilience
- Strong time management
Technical
- Social media content creation (Instagram, TikTok, YouTube Shorts)
- Video editing & graphic design tools
- Knowledge of Gen Z trends & platform algorithms
- Content planning, scheduling, and analytics reporting
- Familiarity with educational content in international programs (IGCSE, IB, SAT, AP, ACT)
