Job Overview
We are seeking a talented Social Media Specialist to join our dynamic team. The ideal candidate will have a passion for social media, strong analytical skills, and experience with various marketing tools. You will be responsible for developing and executing social media strategies that enhance our brand presence and engage our audience.
Key Responsibilities
- increase brand awareness and engagement.
- Create, curate, and manage published content across all social media platforms.
- Monitor social media channels for trends, feedback, and engagement.
- Analyze social media performance metrics and adjust strategies accordingly.
- Collaborate with the marketing team to align social media campaigns with overall marketing goals.
- Stay updated on industry trends and emerging social media platforms.
- Engage with followers and respond to inquiries in a timely manner.
Qualifications
- Minimum of 2 years of experience in social media management or digital marketing.
- Proficiency in marketing tools (e.g., Hootsuite, Buffer, Sprout Social).
- Strong understanding of social media platforms (Facebook, Twitter, Instagram, LinkedIn, etc.).
- Excellent written and verbal communication skills.
- Ability to analyze data and generate reports.
- Creative thinker with attention to detail.
- Eager to learn and adapt in a fast-paced environment.
Education
- Bachelor’s degree in Marketing, Communications, or a related field is preferred.