This individual will be responsible for developing brand strategies, marketing plans, and product innovations to drive product growth. They should feel comfortable working cross-functionally to execute these strategies and ensure brand consistency.
Responsibilities
- Develop and implement product marketing strategies to achieve business objectives
- Develop medium-term strategic and short-term operational plans
- Build brand awareness and increase brand value, profitability and market share
- Identification and mapping of key stakeholders and building good working relationships
- Manage brand budget to ensure maximum ROI for investments, in alignment with annual budgets
- Trains and develops Local field force team, as appropriate, on product/competitor knowledge and differentiation messages to the customers
- Identify marketing opportunities & monitor market trends
Qualifications
- Bachelor’s degree in Pharmacy
- Minimum 3 – 5 years of experience in a similar role within the pharmaceutical industry
- Regional experience within MENA region is a plus
- Possesses critical thinking & problem-solving skills
- Successful track record of delivering business results
- Committed to business excellence and continuous improvement
- Excellent communication skills in English and Arabic