Branding Manager – HoReCa
Job Summary
We are seeking a
Branding Manager to develop and execute strategic branding initiatives within the
HoReCa (Hotel, Restaurant, and Café) sector. This role focuses on enhancing brand visibility, driving customer engagement, and ensuring consistent brand positioning across all touchpoints.
Key Responsibilities
- Develop and implement branding strategies tailored for the HoReCa market.
- Manage brand identity, ensuring consistency across digital and offline channels.
- Collaborate with sales and marketing teams to enhance brand presence.
- Plan and oversee promotional campaigns, events, and partnerships.
- Conduct market research to identify trends and opportunities.
- Monitor brand performance and optimize strategies accordingly.
Requirements
- Bachelor’s degree in Marketing, Business, or a related field.
- Proven experience in branding, preferably within the HoReCa industry.
- Strong understanding of consumer behavior and market trends.
- Excellent communication and project management skills.
- Ability to work cross-functionally in a fast-paced environment.
