Company Description Amyal Gym is a fitness center on the 4th floor extension of Mecca Mall in Amman. The gym is committed to delivering high-quality services and a modern, welcoming environment for members. With a focus on professional standards, Amyal Gym aims to offer a range of fitness options tailored to different goals and lifestyles. Team members will be part of building the gym’s brand and community from the ground up, contributing to a strong reputation for service and quality.
Role Description The Social Media Marketing Manager is a full-time, on-site role based at Amyal Gym in Amman. This role is responsible for planning and executing the gym’s social media strategy across platforms, including creating and publishing engaging content, managing social media calendars, and responding to comments and messages in a timely, professional manner. The manager will monitor performance metrics, optimize posts and campaigns for reach and engagement, and coordinate with the gym’s operations and sales teams to promote and shoot daily classes, special offers, events, and membership packages. Daily tasks include developing content ideas, collaborating on photo and video shoots, running paid digital campaigns as needed, and ensuring all online communication aligns with Amyal Gym’s brand and quality standards.
Qualifications
- Strong skills in Social Media Marketing and Social Media Optimization (SMO), with experience managing brand accounts and growing online communities.
- Proficiency in Digital Marketing, including basic knowledge of paid campaigns, analytics tools, and performance tracking.
- Ability to develop and execute Content Strategy tailored to fitness and lifestyle audiences.
- Excellent Communication skills, including clear written communication in English and Arabic and professional interaction with followers and partners.
- Experience with social media platforms (e.g., Instagram, Facebook, TikTok) and basic design or video editing tools is beneficial.
- Strong organizational skills, attention to detail, and the ability to manage multiple campaigns and deadlines.
- Previous experience in marketing for gyms, fitness centers, or lifestyle brands is an advantage.
- Bachelor’s degree in Marketing, Communications, Business, or a related field is preferred, or equivalent practical experience.