Role Description
The Social Media Business Strategist is a full-time, on-site role based in Amman, responsible for developing and executing social media strategies that support AutoBeeb’s business objectives in the Middle Eastern automotive market. Day-to-day tasks include planning and managing social media campaigns across platforms, optimizing brand presence, and aligning content with marketing and sales goals. The role involves analyzing performance metrics, identifying growth opportunities, and adjusting strategies to improve engagement, lead generation, and conversion. The strategist collaborates with marketing, sales, and product teams to ensure consistent messaging, supports online community management, and monitors industry trends and competitor activity. The position also includes preparing regular reports and insights to guide decision-making and future initiatives.
Qualifications
- Strong Social Media Marketing and Social Media skills, with experience managing multi-platform campaigns for business growth.
- Proficiency in Social Media Optimization (SMO), focusing on improving visibility, engagement, and conversion across channels.
- Ability to develop and implement effective Content Strategy aligned with brand positioning and market needs.
- Excellent Communication skills, including clear written and verbal communication and the ability to present insights to stakeholders.
- Experience with analytics tools (e.g., Meta Business Suite, Google Analytics) and data-driven decision-making.
- Knowledge of the automotive industry or interest in automotive markets, especially in the Middle East, is highly beneficial.
- Ability to work on-site in Amman, collaborate with cross-functional teams, and manage multiple projects simultaneously.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
