About Jo Academy
Jo Academy is a pioneering EdTech company founded in 2014, offering a comprehensive digital learning platform across Jordan and the region. We serve diverse age groups through an integrated, interactive learning experience designed for national and international school students, as well as university learners. Powered by AI and cutting-edge technologies, Jo Academy enables personalized and adaptive learning journeys that respond to different needs and learning styles. Today, we support over two million learners through thousands of interactive lessons and educational resources.
Jo Academy is a member of ULA Group, alongside ULA KSA, contributing to a broader vision of integrating emerging technologies such as AI-powered adaptive learning, AR/VR, and virtual schools into the education ecosystem across the region and beyond.
Our Purpose
Jo Academy is driven by a clear purpose: to make education accessible, seamless, and engaging. Our mission focuses on increasing knowledge, building skills, and personalizing digital learning experiences. Through technology-enabled education, we are committed to empowering Arab learners, expanding their opportunities, and advancing digital education to better serve our community.
Our Values
At Jo Academy, we foster a culture of innovation, creativity, and impact. As a leader in the EdTech space, we are committed to delivering meaningful products and services that make a real difference. Our team is passionate, diverse, and excellence-driven, united by a shared belief in the power of education and technology to shape the future.
About The Role
Location: Amman Jordan
The Business Development Officer is responsible for supporting school acquisition through lead generation, school outreach, visits, follow-ups, product introductions, and CRM updates. The role supports the growth of JoAcademy’s EdTech solutions by identifying potential schools and helping move them through the sales pipeline.
Key Responsibilities
Lead Generation & Prospecting
- Identify potential school leads through research, referrals, calls, and market mapping.
- Build and maintain a list of target schools and key contacts.
- Contact schools to introduce JoAcademy’s EdTech solutions.
- Qualify leads based on school needs, interest level, and fit.
School Visits & Presentations
- Conduct regular school visits and introductory meetings.
- Present JoAcademy and School++ solutions to school coordinators, admins, principals, or decision-makers.
- Explain product benefits clearly and professionally.
- Support demo scheduling and follow-up actions.
Sales Pipeline Support
- Follow up with prospects after calls, meetings, and demos.
- Support the Business Development Manager in moving opportunities through the pipeline.
- Assist in preparing proposals, meeting notes, and client requirements.
- Coordinate with product and client success teams when needed.
CRM, Reporting & Market Feedback
- Update CRM records with all calls, visits, meetings, and
follow-up actions.
- Maintain accurate contact and opportunity information.
- Submit daily or weekly activity reports.
- Collect school feedback, objections, and common requirements.
- Share insights with the BD Manager and B2B Director.
Qualifications
- Bachelor’s degree in Business, Marketing, Education, IT, or a related field.
- Previous experience in sales, business development, customer-facing roles, or school services.
- Experience in EdTech, LMS, SIS, educational platforms, or school-related solutions is required.
- Experience dealing with schools, teachers, coordinators, or administrators.
- Valid driving license and own car.
Required Skills
- Good communication and presentation skills.
- Strong follow-up and organization skills.
- Ability to conduct field visits and represent the company professionally.
- Basic sales and negotiation skills.
- Good understanding of school environments and client needs.
- CRM experience, preferably Bitrix.
- Good command of Arabic and English.
- Good computer skills, including Excel or Google Sheets.
Recruitment Statement
Only qualified and shortlisted candidates will be contacted. Jo Academy is committed to equal opportunity, diversity, and inclusion. We welcome applications from candidates of all backgrounds and experiences.
