Company Description
Aşkım Cosmetics is a personal care brand where nature meets elegance, focusing on self-care as a ritual of love. Rooted in natural ingredients and modern beauty, the company crafts high-quality products that nourish the skin, elevate the senses, and celebrate individuality. From revitalizing body washes to soothing hair treatments, each formula is created with carefully selected, clean ingredients that balance efficacy and purity. Aşkım's commitment to sustainability and premium craftsmanship delivers a luxurious experience in every product, supporting moments of calm, confidence, and care.
Job Title
Marketing & Sales Specialist — Full-time, on-site in Amman
Role Description
The Marketing & Sales Specialist is responsible for planning and executing integrated marketing campaigns (digital and traditional) that strengthen Aşkım Cosmetics' brand presence, while also achieving sales targets, overseeing day-to-day operations, and preparing regular performance reports for management. The role leverages AI tools to boost productivity and improve the quality of decision-making.
Key Responsibilities
Marketing
- Manage social media accounts and create/schedule content aligned with the brand identity
- Plan and execute digital marketing campaigns in coordination with cross-functional teams
- Use AI tools to generate content, ad copy, and visuals more efficiently
- Track campaign performance using analytics tools (e.g., Google Analytics, Meta Business Suite) and recommend optimizations
- Automate audience targeting and campaign optimization using AI-powered tools (e.g., Meta Advantage+, Google Performance Max)
- Coordinate with other teams to align campaigns with product launches and promotional offers
Sales
- Achieve monthly and quarterly sales targets set by management
- Build and grow relationships with customers, distributors, and retail partners
- Follow up on leads and convert them into actual sales
- Negotiate and close deals with business partners
- Use AI tools to forecast customer behavior and identify sales opportunities
Operations Monitoring
- Monitor day-to-day workflows related to marketing and sales (inventory, distribution, orders)
- Coordinate with internal teams to ensure smooth operations and resolve any operational bottlenecks
- Ensure campaigns and activities stay on schedule and within budget
Reporting
- Prepare periodic reports (weekly/monthly) documenting marketing campaign performance and sales results
- Analyze data and extract key performance indicators (KPIs) using AI tools, and present findings to management
- Propose improvement plans based on report and analytics findings
Qualifications
- Strong skills in Digital Marketing and Social Media Marketing
- Experience in direct sales (B2B or B2C), preferably in the beauty or personal care industry
- Proficiency in analytics tools to measure performance and support data-driven decisions
- Hands-on experience with AI tools in marketing and sales, such as: Content and ad copy generation (ChatGPT, Claude, Jasper, etc.)
- AI-powered image/video design (Canva AI, Midjourney, etc.)
- Data analysis and customer behavior forecasting
- Ad campaign automation and audience targeting
- Excellent communication and negotiation skills
- Ability to prepare clear, organized reports
- Familiarity with basic design tools (e.g., Canva) and content management systems
- Bachelor's degree in Marketing, Business, Communications, or a related field, or equivalent practical experience
- Ability to work collaboratively in a team and manage multiple tasks and deadlines simultaneously
