Digital Marketing Specialist
Astrolabe is seeking a skilled Digital Marketing Specialist to plan, execute, and analyze online marketing campaigns across multiple platforms.
Key Responsibilities:
Plan, manage, and optimize paid campaigns across Meta Ads, Google Ads, and other digital platforms to achieve business goals.
Analyze campaign performance, ROI, and conversion rates, and provide data-driven recommendations for continuous improvement.
Create, test, and refine ad creatives and audience targeting strategies to maximize reach and engagement.
Collaborate with the content and design teams to ensure ad materials align with brand identity and marketing objectives.
Track website and social media analytics using Google Analytics, Meta Business Suite, and other tools.
Generate regular performance reports and insights to guide management decisions.
Stay updated on digital trends, algorithms, and advertising best practices.
Qualifications:
Bachelor’s degree in Marketing, Digital Media, or a related field.
2–5 years of experience in digital marketing with a focus on paid ads and performance analysis.
Strong proficiency in Meta Ads Manager, Google Ads, and Google Analytics (GA4).
Familiarity with SEO, SEM, and remarketing strategies.
Excellent analytical and problem-solving skills.
Strong communication skills in English and Arabic.
How to Apply:
Please send your CV and portfolio (campaign examples or reports) to:
📧 careers@astrolabecoffee.com
Subject line: Job Application – Digital Marketing Specialist
Or apply directly via LinkedIn.
