Job Summary:

Responsible for leading the development and implementation of marketing strategies for Avertra’s Digital Experience Services (DXS) business lines.

Job Responsibilities:

Conduct market research to understand target audiences, competitive landscape, and market trends.
Develop and execute marketing plans for Avertra’s DXS, including positioning, messaging, pricing, and go-to-market strategies.
Develop and execute marketing plans for Avertra’s DXS, including positioning, messaging, pricing, and go-to-market strategies.
Collaborate with cross-functional teams, including Customer Success management, and sales, to ensure alignment and effective execution of marketing plans.
Analyze customer feedback to improve marketing strategies.
Manage DXS business line launches, including planning, execution, and post-launch analysis.
Develop and execute, presentations, and other marketing materials to support sales and business development efforts.

Skills

Requirements

Needed Competencies:

Education:

BSc degree in Marketing or relevant field.

Experience:

Minimum 2-4 years of experience in software design usability, and Product Management.

Knowledge, Skills, and Abilities:

● Strong understanding of marketing principles and techniques, as well as the service industry.

● Ability to manage multiple projects and priorities in a fast-paced environment.

● Proficient in using marketing tools and software such as CRM, email marketing, and analytics platforms.

● Knowledge of market research and analysis techniques.

● Ability to analyze market trends, competition, and customer feedback to improve marketing strategies and service offerings.

● Excellent communication, interpersonal, and relationship-building skills.

● Results-oriented.

● Creative and innovative thinking skills to develop new and effective marketing strategies.

Preferences:

● Strong project management skills

● Analytical skills

● Master's degree or higher

● Knowledge of digital marketing

● Experience with software marketing

Travel:

Travel to the US, UAE, and other locations as needed for marketing events

Work Schedule:

Flexible schedule per Marketing Director and team needs

Avertra

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